BRANDING - Rankyatra Digital
DESIGN MICRO NICH BLOG WEBSITE
FOR IPL
Initial Idea and Purpose
A couple of months ago, I decided to create a website targeting IPL fans. Your goal was to attract significant traffic during the IPL season.
Research Phase
- I began by researching your competitors. You analyzed the top 10 websites in search results.
- Key areas of focus included:
- Content quality assessment.
- Identifying opportunities for improvement.
- Making changes to pages, sitemap, and indexing.
ABOUT
I created a website with a clear purpose in mind: to provide IPL fans with free access to IPL matches, and I’m thrilled to say that I achieved that goal successfully. As soon as the IPL season began, the traffic on my website skyrocketed, reaching a staggering total of 2 million visitors.
Moreover, my website secured a prominent position at the top of Google search engine results, establishing itself as a premier destination for IPL enthusiasts. This accomplishment not only fulfilled my initial vision but also demonstrated the effectiveness of my platform in catering to the needs of IPL fans on a large scale.
Keyword Research
- I used tools like SEMrush, Google Trends, and Google Suggestions for keyword research.
- Parameters I considered:
- Keyword volume.
- CPC (Cost Per Click).
- Keyword difficulty (KD).
Design and SEO:
- Theme: we opted for the GeneratePress theme.
- SEO: I integrated the Rank Math plugin.
- Additional plugins used:
- Contact Form 7
- Elementor
- Site Kit
- Akismet
- LiteSpeed Cache
Year
2023
Client
Self
Services
Web Design & SEO
Project
Dynamic
Description
Focusing on IPL fans helped create content that they’d really like, showing how important it is to know your audience well. Checking out what competitors are doing helped us learn from their successes and mistakes. Finding the right keywords and using tools like SEMrush and Google Trends helped bring more people to our website. Picking the right domain name and hosting made our site work better. Making our site look good and easy to use with tools like GeneratePress and Rank Math was a smart move.
Writing good articles and using the right keywords made people trust our site more and want to come back. We quickly made money from ads, showing how important it is to put them in the right spots. Talking with users and changing things based on what they say is really important for keeping them happy. Watching how our keywords are doing helps us make our site even better. And the whole journey from starting out to making money shows that you have to keep learning and changing along the way.